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Caring Cloud

The brief

Caring Cloud is a cloud based healthcare system that creates technologies to monitor and support the elderly. It can be used by family members and Healthcare professionals and Charity workers alike. The Caring Cloud team wanted to create an approachable and fielding brand that evoked a sense of care and trustworthiness. The project included creation of brand assets such as logo design and also designs for an app.

The results

While often the solution to creating a brand or logo may appear simple and almost obvious once completed, the process of creating the right balance of form, tone of voice and feel is more complex. The caring cloud logo is an example of this. The combination of care and cloud into a logo was apparent from the outset, but the refinement into a successful and professional logo design took time to perfect.

Caring Cloud Logo Lockup
Caring Cloud App Splash Screen
Design for Caring Cloud App
Design for Caring Cloud App
No items found.
Caring Cloud Logo Lockup
Caring Cloud App Splash Screen
Design for Caring Cloud App
Design for Caring Cloud App
No items found.