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The blog

Musings, thoughts, hints and discussions on design for small businesses
April 4, 2020

Vector who?

What the heck is a vector, and the reasons your logo should be in that format. Often I come across small businesses with their logos in jpeg, png and others, but not as a vector. Let's talk about why that's a bad thing for you and your brand.
September 3, 2019

Vanguard Identity: the making of

Sometimes it can be a little confusing trying to describe the process and the value that's inherent in a more considered approach to graphic design.
August 22, 2019

True Colours

So why is it so important to know that CMYK can’t achieve colours that RGB can?
August 22, 2019

Green graphic design

It's not just about saving trees. Creative ideas are efficient ideas.
August 22, 2019

Teaching Aliens Left from Right

Now, as a graphic designer, I know a thing or two about my own small business, but I can’t pretend to know everything about you so it’s my job to get to know you and learn left from right all over again!